I am very picky, I will check every doll on the shelf for the most perfect one I can find, and unless it's a really hard to find doll I won't pick one up if there isn't a perfect one. And if it is not perfect but hard to find I buy it until I find a better one. I collect NIB so she must look perfect in her box. This is what I look for:
Hair: No flyaways or stray strands anywhere, even as possible bangs and things of that nature, and if the doll is supposed to have certain styled hair I will find the one that looks closest to that. (Like with PD Lala, it's hard for me to find one with good hair IMO.) Also, if I see any bald or thin spots I won't pick that doll.
Face: No wonk eye, eyes must be evenly placed as well as their eyebrows! I don't want two different shaped and placed eyebrows. No paint smearing anywhere, no paint chipped off from the face, etc. If I have to choose between a perfect face and perfect hair (If I really have to.) I will choose a perfect faceup.
Body and Clothes: No split seems. With the clothes, I try to get them as best looking as possible. Is her skirt hanging down the way it should or is part of it accidentally hiked up or turned up? I don't like that.
Lastly, I also want nice boxes. No crushed boxes for me. I sound like a doll snob now, lol.