The statement that the owner of the rights to the font wants "all items destroyed" that use the font is just a usual thing said in such disputes (like a threat). In general, an issue like this is very likely to be resolved by a mutual agreement, where Hasbro will pay an amount XY and the rights holder will grant an extended license.
Licensing is a very complicated field, and mistakes happen all the time.
Source: I was a trained paralegal before I switched to the light side of the Force and stopped helping lawyers to make rich people richer.
Yep. Its all a bluff to get Hasbro frightened to want to pay to settle the issue. No worries, MLP isn't doomed, and this won't cause G5 to happen
And yeah, lawsuits take an extremely long time to get started. It could either be the fact of our slow legal system, or that they waited for the perfect time to strike to get the most money/best outcome from Hasbro.
Regardless, Hasbro will be signing a check. lol
LOL - all of this.
This will be settled out of court by Hasbro happily paying Font Bros a tidy settlement as well as a tie up with them for having the "MLP official font" and perhaps a change to licensee agreements.
This kind of thing happens all the time with big brands. Payment after use (and once the big brand knows if its worth it) is pretty common.
Funny story but honestly something that happens to marketing departments and marketing companies - borrowed fonts, borrowed images, borrowed branding, borrowed themse, etc etc.