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I think Hasbro tried to put out an 'Adult Only' collectors with the SDCC and a 'special' Twilight Sparkle... but I think they missed the mark. Really I don't even know how much hasbro cares about the MLP Fanbase, maybe they are being narrow minded, maybe they think the blind bags will do for collectors, maybe they will have something planned in the future, who's to say, all I know is that G4 kind of went down the sink for me as being a collector (and I'm not even a 'got to have them all' type of collector but I know what I like)
As a mom to a 4yo that Hasbro is marketing to, I can tell you how enraged I get when a new wave of ponies come out, and my daughter really wants, for example, Trixie, but adults have completely obliterated store stock. I go to every store within 20 minutes, as well as getting friends around the country to look, and I can't find a Trixie in store. I look on Amazon and eBay, however, and sure enough, you can find them, but jacked up 3-4x the price. MLP was created for kids--and I get that those of us who grew up playing with them like to collect them, for memory sake and whatnot--and it should stay that way. I'm tired of moneygrabbing jerks buying out store stock to list it for outrageous prices somewhere else.
Something I know is unpopular, but think Hasbro is doing right, is making the mane 6 so widely and commonly available. Ok, so we are getting bored of them, already have them, don't need more. But, when I was a child, I really wanted the ponies that frequented the cartoon series like Wind Whistler, Paradise and Sweet Stuff for example, but those were no longer sold by the time I even knew about them. It's great for kids that the mane 6 is always around.
Also, packaging nice exclusive ponies with an expensive playset like the carousel...ooh I see what they are doing. Most collectors want the pony, not the carousel. Carousel goes more cheaply on ebay, to a parent looking for their kid perhaps. Hasbro gets the full amount, the adult collector paid a lot but gets their pony, the child gets awesome discounted playset, may or may not even know there was an exclusive pony. And, the child may never have been able to get the playset otherwise. (I know of a few IRL instances of this already, it must happen a lot)
They know, but I don't think the adult collector group is big enough to get a special line of merchandise. Like lets take the arena with 111 users on right now, vs a random transformer forum that has 2,175 users on right now. I'm going to get a bunch of fakies thrown at me, I think it's also a really hard group to satisfy. No matter what Hasbro does, no one seems happy with it. It's either price is too high-- or quality is too low-- or they just hate it. I think transformers are a bit more unique with tiny parts, and details as well. What exactly should Hasbro make for adult collectors. Replica MLPs? That won't go over well. I think with the g3 art ponies, we started to see them try to cater to the adult demographic a bit more. But it apparently didn't work good enough, because if it did-- they'd still be around. I wanted to like them, but I hate the g3 mold. I would be so thrilled for a cute little g4 Junko pony... but no. It was G3...