Yeah, ponies ordered out of Wishbook catalogs (like from Sears etc) came packed in a baggie with their brush/comb and ribbon (similar to mail order ponies) and then the MIB pony was packaged in a square box (no window) that had pictures yoinked from the Year 2 backcard on it.
![Smile :)](https://mlparena.com/Smileys/default/smile_001.gif)
They often show up on eBay in the baggie, but minus the box.
Trickles, and some of the other Year 2/Year 3 Rainbow ponies were sold as "proper" mail orders at one point, though. But not any 'regular' ponies like Applejack, Moondancer, etc.