LOL I just found out about this show becaus someone has made a parody of EqD called "Funtasia Daily". ![ROFL :lmao:](https://mlparena.com/Smileys/default/lmao.gif)
It looks kind of cute. But it's more popular than MLP in some areas? Do I hear the sound of war drums firing up? Apparently the trailer already got ripped on, and you know there's members of the FiM fandom who will attack it. ![Urgh! >_<](https://mlparena.com/Smileys/default/urgh.gif)
That website has so much potential for hilarity.
As for the popularity, its because the manufacturer - Simba - is bigger in some countries than Hasbro. So not any different than how many other brands work having more of a presence in their home/adjacent countries and putting a little in the shade the larger international manufacturer. Not in everything of course but in like for like products it can happen.
I dont collect Filly but at least at the moment they are issue variety - they have little witch costumed ponies out just now for Halloween...*looks at Hasbros lack of effort on this*