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Quote from: Al-1701 on February 12, 2018, 03:02:08 PMI think Hasbro is holding serve right now. That's the primary strategy. They're depending on consumer goods right now which can carry what's left of G4 to its conclusion. And, frankly, Hasbro has become a rather lazy company. Developing new characters would mean work, and they figure they can get away with this. We will see if that's the case.The big two toy companies (Mattel and Hasbro) have become INCREDIBLY lazy in the last few years.
I think Hasbro is holding serve right now. That's the primary strategy. They're depending on consumer goods right now which can carry what's left of G4 to its conclusion. And, frankly, Hasbro has become a rather lazy company. Developing new characters would mean work, and they figure they can get away with this. We will see if that's the case.
Anything new so far?
I didn't study marketing but I make products for children. I'm at the source. Toy franchises are riddled with character repeats because they sell.
Neither MH nor EqG are Disney products. EqG was a blatant MH rip-off to steal away their customer base and they did so with Mane Six repeats. MH's high level of detail, quality, creativity and collectability couldn't keep up with same-faced pony people. Even though there were less characters and sculpts.
Interesting sidenote about Mattel vs Hasbro, I have a friend who did contract work for Hasbro setting up store displays (you know how sometimes you'll see someone from Coke or Pepsi or whoever setting up a display but they don't actually work for the store?) and apparently Mattel is awful to work alongside, as they will simply disassemble "competing" displays . . . like literally take them down and dump them in a back room. Or they'll spread out their display way beyond the space that was set aside for it.The sense I got was that Mattel is difficult to work with in general and acts rather entitled.
Wow. That's petty.
How big do you think these G5s will be? I'm hoping Flutter or G3 sized.
Yeah, I'm not sure if it's a "too big to fail" thing with Mattel or what, but the store was definitely aware of it as they were the ones warning the Hasbro employees about it. She (my friend) said she thought they were exaggerating until she saw it happening. She said she was glad that Mattel and Hasbro didn't end up merging, lol.
Quote from: Leave a Whisper on June 21, 2018, 12:32:35 PMHow big do you think these G5s will be? I'm hoping Flutter or G3 sized.If they do give them similar proportions to the art they seemed to be leaning toward in the leaks, I would imagine to pull it off they'd have to be larger than G4s for sure. Maybe they could be about the size of G2s?