Never-produced G1 playset - Flutter Hideaway

[daffodil101]

Did anyone else see this?  Someone on the MLP facebook group posted it.  It was designed by Ruth Bush, who worked for Hasbro, and she also posted some of her original artwork and designs for the playset from 30 years ago.  I'd never heard of it before!

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Here's the link!

https://www.facebook.com/photo.php?fbid=1242308942479772&set=gm.916792798451554&type=3&theater

[Strandperle]

Oh my gosh. That would have been amazing! It super cute!

[Taffeta]

I never heard of this either, but I bet it was to cash in on either the movie or the sequel. I wonder if it got scrapped because Paradise Estate was already so expensive for families to buy, or whether it was more in the lines of how easily flutters broke (and putting them inside a building is not going to help with that).

It's super cute either way

[Kittywhiskers]

I saw this in a thread a while back. I heard that it and a lot of other ideas from that time got scrapped because of what was happening to the economy at the time. No point making all these toys when people wouldn't be able to afford to buy them.

[Mainsail]

Oh my gosh, that is so cute!! Now I wish that they never scrapped it...... I would've loved to own one!

It's so much fun finding out about stuff like this though!!

[sd_dreamcrystal]

I never heard of this either, but I bet it was to cash in on either the movie or the sequel. I wonder if it got scrapped because Paradise Estate was already so expensive for families to buy, or whether it was more in the lines of how easily flutters broke (and putting them inside a building is not going to help with that).

It's super cute either way

I saw this in a thread a while back. I heard that it and a lot of other ideas from that time got scrapped because of what was happening to the economy at the time. No point making all these toys when people wouldn't be able to afford to buy them.

Ruth thought it was possibly due to Hasbro deciding there was too many playsets and canceled it. Apparently the basic house was to be used for Fairytails as well. Of course there was likely several reasons for it not to be made

[Leave a Whisper]

I saw it in a pony fair thread! I would love to have something similar or a repro!

[Squirtsquirt]

OMG!!  I love it!! 

That would have been very adorable...such a shame it wasn't made. 

I would've loved to have had that for the flutter ponies...and a movie sequel, for that matter...

[Lilja]

Here's the thread from a couple of months ago: http://mlparena.com/index.php/topic,380943.0.html

What's the name of the facebook group? It seems I can't access the link unless I'm a member of it, and I'm wondering if anything I haven't seen was posted.

One reason it was cancelled was probably as people have said, there were already enough playsets as it was. Also I think Hasbro might originally have planned for the Flutter Ponies to be a bigger thing than what turned out. They were heavily promoted in the movie, and the animation shows a huge swarm of them. But they turned out to be fragile, and probably didn't sell as well as Hasbro had expected (since there was only four new flutters the year after their release before they disappeared entirely).

[Leave a Whisper]

Here's the thread from a couple of months ago: http://mlparena.com/index.php/topic,380943.0.html

What's the name of the facebook group? It seems I can't access the link unless I'm a member of it, and I'm wondering if anything I haven't seen was posted.

One reason it was cancelled was probably as people have said, there were already enough playsets as it was. Also I think Hasbro might originally have planned for the Flutter Ponies to be a bigger thing than what turned out. They were heavily promoted in the movie, and the animation shows a huge swarm of them. But they turned out to be fragile, and probably didn't sell as well as Hasbro had expected (since there was only four new flutters the year after their release before they disappeared entirely).

Good points. But don't you mean seven new Flutters?

The second set, plus the birthday party, slumber party and mo? Or am I confusing the dates they were released?

Ah well, makes em easier to collect anyway.

[Lilja]

You are correct! I forgot the slumber party gift pack! Hollywood and the birthday pack I believe were released during year 4 (although they may have been available during year 5 too).

[Gingerbread]

I love this, so cute.Shame it was never released.

[Artemesia's Garden]

Here's the thread from a couple of months ago: http://mlparena.com/index.php/topic,380943.0.html

The pictures in that thread are such a tease!

[cannibalism]

Here's the thread from a couple of months ago: http://mlparena.com/index.php/topic,380943.0.html

The pictures in that thread are such a tease!

  the "yarny" ponies in that last photo look so awesome!!!!!!! curse you hasbro !!!!

[Artemesia's Garden]

I just liked her Facebook page