My husband is a youth pastor and he works at an after-school program. I volunteer there 1 or 2 days a week to help in the office. Every year our church gives gifts to all the kids, since most of them come from low income families. The kids fill out a list with the kinds of toys they like so people know what to get them. I added My Little Pony to the list right after Barbies so the kids could mark that. They could always write in stuff, but I wanted it to be on the list so more kids would think of it.
Last year I picked out a girl's list with ponies marked on it so I could buy them for her.
I also wear my Pinkie Pie t-shirt to youth group sometimes. Influencing the next generation.